That's because, listed among more than a dozen beautiful Ferraris set for the August 20-21 auction, is the 1957 Ferrari 250 Testa Rossa Prototype.
Chassis number 0666 TR was the model for all future Testa Rossas, making it highly desirable among classic sports car collectors.
It made its racing debut at the Nürburgring 1000km and retains the original V12 engine used to power it around the circuit, which will further excite potential buyers.
A "regular" 1957 Ferrari 250 Testa Rossa achieved $12.4m at RM Auctions in May 2009, suggesting that this prototype could surpass this figure.
No estimate has been provided for the vehicle as yet.
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"Being in the presence of the 1957 Ferrari Testa Rossa Prototype is a visceral and breathtaking experience unlike anything I've ever known," comments David Gooding, president and founder of Gooding.
"We will all witness a historic day when this incredible car - one of the greatest race cars of all time - crosses our stage in Pebble Beach this August."
Gooding & Company is no stranger to big Ferrari sales.
Last year it hosted the $7.2m auction of a 1959 Ferrari 250 California Spider Competizione as well as the $6.1m sale of a 1961 Ferrari 250 Berlinetta SEFAC Hot Rod.
Be sure to check back here at Paul Fraser Collectibles to see whether the Testa Rossa does indeed become the world's most expensive classic car.
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